the campbells personalized recommendations and then they just enter their password rides on a point of sale. it's like we lock them into the physical store. the fun part of shopping is all about discovery we want to bring that back to the shopping experience. they were first known for cupcakes but now they have done up muffins' ice cream cakes for the summoning great products. we really recognize the customer for what they've done in the past. we reward them every time they come back and the store. >>: the owner is thrilled to connect with customers and a new way. we offer our customers the personalized experience. something we think they will like based on what they've had in the past. the mobile app will be alive next week. they say when the mount launches the first thousand people who download the free apple get a free cup cake. gabe slate kron4 knows. >>darya: beyoncÉ has knocked kim kardashian from the top spot on bing's 2013 list of most searched people of the year. the list is compiled from queries on the search engine. here's a look at the top five. kim came and second this ye